Sova required a variety of email template designs for use in Hubspot. These would enable them to easily create emails to engage their audience and strengthen their brand through a consistent look and feel. A range of designs were produced for use with differing content; newsletters, letters, event invitations and blog posts. The Sova brand colour of magenta was used for impact and to indicate interactivity when applied to buttons. This resulted in a clean layout that could be effortlessly digested by the reader.